Born and raised in Wellington, New Zealand, Yvette Adams is the paternal grand-daughter of one of the best wrestlers New Zealand has ever seen, Bill Adams (AKA Googa), who also happened to be blind.
Yvette's writing career began when she was nine when she she had a poem on whales published in the kids section of her city’s major daily newspaper. At age 16, whilst a New Zealand age-group representative in water polo, she had various pieces published in the Evening Post's sports section, sharing her experiences to do with competing against Australia. She “fell into” PR & communications when she was hired to work for the New Zealand Government's sports agency, then called the Hillary Commission, in 1995. Her contacts and interest in health and fitness lead to more articles being published in a variety of sports and fitness magazines. Whilst engaging in a post graduate level Diploma in Journalism extra-murally, she was first published in a glossy mag, New Zealand's She & More, with a piece on hand modelling in 1997. In 1998 at age 21 she donned a backpack and left New Zealand to see the world, igniting an on-going passion for travelling. With London as her base, she travelled extensively throughout the world for the next seven years, visiting over 40 countries and completing three round-the-world trips, one of which was fully funded by a travel agency to which she submitted regular travel articles to publish on their website. In between her travels worked in temp roles and as a freelance writer for travel guides, magazines, newspapers and websites, including stints as the online editor for TNT Magazine, and as managing editor of New Zealand News UK. In October 2004 she returned to the southern hemisphere with her partner Steve and their one-year-old son Rio, settling on the Sunshine Coast of Queensland, where she finally got around to finishing her debut self-published book, More Than Meets The Eye which will go into all good book stores in NZ in September 2006. She continues to freelance write for a variety of publications including LIFE Weekly of the Gold Coast and SALT magazine of the Sunshine Coast and offers her PR, marketing, graphic design, photography, web and writing services to a varierty of entrepreneurs and businesses internationally through her own business The Creative Collective. She was announced as a finalist in the Sunshine Coast Business Womens Awards in July 2006.